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Conceptual

C21 | Alexander Wang Stores

Location
Daoura, Lebanon
Type
Retail
Status
Concept design
The idea

A dark woven box over a white hall.

A concept design for an Alexander Wang store in Daoura. The shop is one tall hall: a white stone floor below, a raw concrete soffit above, and between them a great box clad in a dark woven mesh that hangs over the room and holds the upper gallery. A runway image is set into its face, so the box reads as a screen from the entrance.

Low stone plinths and dark benches set out the ground floor, around a copper sculpture at the centre, with rails along the glazed wall. A stair with a copper handrail climbs between two walls of mesh to a mezzanine edged in mirrored copper, where the collection hangs against the light.

Material palette
C21 | Alexander Wang Stores material palette — Dark woven mesh
Dark woven mesh

Hanging box and stair walls

C21 | Alexander Wang Stores material palette — Raw concrete soffit
Raw concrete soffit

Hall ceiling

C21 | Alexander Wang Stores material palette — Polished white stone
White & grey stone

Hall floor

01

The Hall

A white stone hall under a hanging box of dark woven mesh.

02

Stair & Gallery

A copper-railed stair between walls of mesh, up to the mezzanine.

03

Displays

White counters and dark rails along the glass.

About the project

Under the box, up the stair, along the glass

From the door, the first view is of the box and the runway image set into its face. Walking in beneath it, the ground floor spreads out around the central sculpture, with plinths and benches to pause at. The stair then takes you up, enclosed on both sides, before releasing you onto the mezzanine. Displays continue along the glazing, where white counters stand beside the dark rails in full daylight.

Dark woven mesh clads the hanging box and the stair walls, a textured surface that reads differently as the light changes. Above it, the raw concrete soffit leaves the hall ceiling rough and unfinished. Underfoot, white and grey stone keeps the floor bright and reflects light up towards the mesh. Copper, on the handrail, the sculpture and the mezzanine edge, is the only warm metal. In this Daoura concept, the contrast between dark and pale does most of the work.

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